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Shopping2.0 Archive
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Shopping 2.0: Dearth of Mobile Coupons Leaves Shopper Money on Table
Posted on January 16, 2010 | No CommentsJust more than half of consumers (51%) across 11 countries including the US used mobile phones for in-store activities such as comparison shopping and getting peer feedback, product information and […] -
Coupon 2.0: Tasti D-Lite to Reward Brand Tweets
Posted on January 15, 2010 | No CommentsDiana Knutson posted over on NBCU Hotdish a link to a Brandweek article: Tasti D-Lite has rolled out a new TastiRewards program that lets customers tie their loyalty cards to […] -
Popeye’s mobile campaign garners 54 percent opt-in
Posted on July 1, 2009 | No CommentsMobile Market says: Cox Media is running television spots in Wichita, KS, encouraging consumers to text the keyword POPEYES to short code 74642. Ping Mobile powered the campaign. Already 750 […] -
Mobile10: How Apple’s New iPhone Changes Mobile Marketing
Posted on June 9, 2009 | No CommentsApple just revealed the long-awaited OS3 and 3GS (s fore speed. AdAge dropped a user-friendly highlights list of what’s new and why u care) What’s new: Apple introduced the new […]