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Shopping2.0 Archive
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Shopping 2.0: Dearth of Mobile Coupons Leaves Shopper Money on Table
Posted on January 16, 2010 | No CommentsJust more than half of consumers (51%) across 11 countries including the US used mobile phones for in-store activities such as comparison shopping and getting peer feedback, product information and […] -
Coupon 2.0: Tasti D-Lite to Reward Brand Tweets
Posted on January 15, 2010 | No CommentsDiana Knutson posted over on NBCU Hotdish a link to a Brandweek article: Tasti D-Lite has rolled out a new TastiRewards program that lets customers tie their loyalty cards to […] -
![AdAge Reports: Pizza Hut, Papa John’s, Others Hope to Boost Online Orders to 50% -online customers spend more -are more satisfied -serving them is more efficient for each individual store […]](http://diner.fallonhotdish.com/files/2009/07/smoothe.gif "Why Pizza Giants Want Customers to Click, Not Call, for Delivery")
Why Pizza Giants Want Customers to Click, Not Call, for Delivery
Posted on July 1, 2009 | No CommentsAdAge Reports: Pizza Hut, Papa John’s, Others Hope to Boost Online Orders to 50% -online customers spend more -are more satisfied -serving them is more efficient for each individual store […] -
![Promo Magazine reports: Church’s will garner Twitter attention by contributing $1 per follower into a fund that it will give away to customers in $1,000 increments. With the official launch […]](http://diner.fallonhotdish.com/files/2009/07/churchestwitter.png "Church’s Chicken Links Cash Giveaway to Twitter")
Church’s Chicken Links Cash Giveaway to Twitter
Posted on July 1, 2009 | No CommentsPromo Magazine reports: Church’s will garner Twitter attention by contributing $1 per follower into a fund that it will give away to customers in $1,000 increments. With the official launch […] -
![Mobile Market says: Cox Media is running television spots in Wichita, KS, encouraging consumers to text the keyword POPEYES to short code 74642. Ping Mobile powered the campaign. Already 750 […]](http://diner.fallonhotdish.com/files/2009/07/4464.jpg "Popeye’s mobile campaign garners 54 percent opt-in")
Popeye’s mobile campaign garners 54 percent opt-in
Posted on July 1, 2009 | No CommentsMobile Market says: Cox Media is running television spots in Wichita, KS, encouraging consumers to text the keyword POPEYES to short code 74642. Ping Mobile powered the campaign. Already 750 […] -
![AdAge reports: BBQ Chain Smokey Bones (owned by same invest firm as Boston Market) Turns Staff Into Social Media Hosts Each restaurant-employee-cum-spokesperson runs a web page for his or her […]](http://diner.fallonhotdish.com/files/2009/07/14-smokey-062909.jpg "Smokey Bones Sees Social Uplift")
Smokey Bones Sees Social Uplift
Posted on July 1, 2009 | No CommentsAdAge reports: BBQ Chain Smokey Bones (owned by same invest firm as Boston Market) Turns Staff Into Social Media Hosts Each restaurant-employee-cum-spokesperson runs a web page for his or her […] -
Mobile10: How Apple’s New iPhone Changes Mobile Marketing
Posted on June 9, 2009 | No CommentsApple just revealed the long-awaited OS3 and 3GS (s fore speed. AdAge dropped a user-friendly highlights list of what’s new and why u care) What’s new: Apple introduced the new […]