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Family 2.0 Archive
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KFC campaign leaves no mobile channel untouched
Posted on January 28, 2011 | No CommentsMobileMarketer notes: KFC is running a mobile campaign to promote its Hot Wings that includes in-application and mobile Web display advertising, as well as custom brand integration within a mobile […] -
7-Eleven rolls out mobile marketing test campaign in 200 stores
Posted on December 12, 2009 | No CommentsScanning the bar code at POS Mobile Marketer reports: 7-Eleven Inc. is testing a mobile marketing campaign in San Diego, with approximately 200 of its stores participating in the program. […] -
Mobile Experts Choose Their Favorite (Mobile) Things
Posted on September 15, 2009 | No CommentsAdAge reports: From M-Commerce to Experiential IPhone Apps, Here’s What You Need to Know to Be Up on Mobile Now — When it comes to mobile, hype so often outpaces […] -
Webinar: Aki Spicer: “Overheard: Wiretapping the Social Web”
Posted on August 31, 2009 | No Comments“Overheard: Wiretapping The Social Web for Insights and Strategies,” featuring Aki Spicer. On Wednesday, Sep 2, 2009, from 3:00pm to 4:00pm EDT (2pm CDT, Noon PDT) From Twitter to Facebook, […] -
Is Social Media A Fad?
Posted on August 22, 2009 | No Comments -
What the F**K is Social Media: One Year Later
Posted on July 31, 2009 | No CommentsThe sequel to the original What the F**K is Social Media (http://www.slideshare.net/mzkagan/what-the-fk-social-media) What the F**K is Social Media: One Year Later View more documents from Marta Kagan. -
Taco Bell Unveils Full Mobile Strategy
Posted on July 14, 2009 | No CommentsMobile Marketer reports: Fast-food chains have realized that mobile has to be an integral part of their marketing mix, and Taco Bell’s increasing investment in mobile is a case-in-point. While […] -
![AdAge Reports: Pizza Hut, Papa John’s, Others Hope to Boost Online Orders to 50% -online customers spend more -are more satisfied -serving them is more efficient for each individual store […]](http://diner.fallonhotdish.com/files/2009/07/smoothe.gif "Why Pizza Giants Want Customers to Click, Not Call, for Delivery")
Why Pizza Giants Want Customers to Click, Not Call, for Delivery
Posted on July 1, 2009 | No CommentsAdAge Reports: Pizza Hut, Papa John’s, Others Hope to Boost Online Orders to 50% -online customers spend more -are more satisfied -serving them is more efficient for each individual store […] -
![Promo Magazine reports: Church’s will garner Twitter attention by contributing $1 per follower into a fund that it will give away to customers in $1,000 increments. With the official launch […]](http://diner.fallonhotdish.com/files/2009/07/churchestwitter.png "Church’s Chicken Links Cash Giveaway to Twitter")
Church’s Chicken Links Cash Giveaway to Twitter
Posted on July 1, 2009 | No CommentsPromo Magazine reports: Church’s will garner Twitter attention by contributing $1 per follower into a fund that it will give away to customers in $1,000 increments. With the official launch […]